AliExpress - Smarter Shopping, Better Living Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the AliExpress - Smarter Shopping, Better Living’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AliExpress - Smarter Shopping, Better Living.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of AliExpress - Smarter Shopping, Better Living

App Name : AliExpress - Smarter Shopping, Better Living

Logo

AliExpress - Smarter Shopping, Better Living-SocialPeta

OS : Android

Network : Audience Network,Facebook,Instagram

Developer : Alibaba Mobile

Publisher : Treehouse Table,Tandem Language Exchange: Speak learn languages,SHAREit - Transfer Share,Toolwiz Photos - Pro Editor,Sweet Selfie Camera:Beauty cam,photoselfie editor,USA Weather forecast,Talkray - Free Chats Calls,Vegan Recipes Free,TalkU Free Calls +Free Texting +International Call,True Mobile Caller ID Locator Call Blocker

Total creative ads during the time period : 14,602,879

Duration : 2,075

Popularity : 117,898,861

2. AliExpress - Smarter Shopping, Better Living’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser AliExpress - Smarter Shopping, Better Living in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of AliExpress - Smarter Shopping, Better Living in the recent period. As of 2020-09-07, among the AliExpress - Smarter Shopping, Better Living‘s ad creative, the Html category’s proportion is 1.19%, Video category’s proportion is 0.89%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 2.08%, Carousel category’s proportion is 95.83%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, AliExpress - Smarter Shopping, Better Living’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 46.42%,

Facebook’s proportion is 45.03%,

Instagram’s proportion is 4.88%,

Audience Network’s proportion is 1.83%,

Messenger’s proportion is 1.83%.

In the date of 2020-09-07, AliExpress - Smarter Shopping, Better Living‘s network with the most ads is Facebook and its proportion is 56.55%.

3. Top 3 Ad Creative Analysis of AliExpress - Smarter Shopping, Better Living

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AliExpress - Smarter Shopping, Better Living. We can see some advertising trends.

Top 1 Ad Creative of AliExpress - Smarter Shopping, Better Living

Ad Details :

Headline :天狮 Jewelry

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Top 2 Ad Creative of AliExpress - Smarter Shopping, Better Living

Ad Details :

Headline :MCE Waterproof Watches

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Top 3 Ad Creative of AliExpress - Smarter Shopping, Better Living

Ad Details :

Headline :Solarmix

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Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1,144 982 275
Popularity 1,000 1,000 999
Dimensions 1500 x 1500 1600 x 765 600 x 226
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries India Germany,France,Russia France,United Kingdom,United States,Japan,Russia,Israel
Language NA English Turkish

Through the above analysis, we can see that the most effective channel for AliExpress - Smarter Shopping, Better Living in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free AliExpress - Smarter Shopping, Better Living’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to AliExpress - Smarter Shopping, Better Living, you can click the app name below to view related reports.