June 29, 2022

Mobile version of Apex has come out, another "Tencent" battle royale game

The launch of Apex Legend Mobile marked another mobile competitor in the global battle royale game market. It received an enthusiastic reception and caused quite a stir in the market.
June 27, 2022

How does a game studio stand out from its competitors?

According to the 2021 Global Mobile Game Marketing Whitepaper released by SocialPeta, many regions in the world reported a rising number of mobile game advertisers. For example, North America had over 41,000 mobile game advertisers in 2021, a YoY increase of 18.7%.
June 27, 2022

How to improve the marketing efficiency of productivity apps?

With the development of technologies and driven by high demand, productivity apps have become the first choice of enterprises. Learn from the marketing strategies of some quality products to make your productivity apps stand out from competitors.
June 27, 2022

The secret of advertising puzzle mobile games with 100 million downloads? Let's take a look!

SocialPeta reveals the secret of advertising puzzle mobile games with 100 million downloads.
June 23, 2022

Global Mobile Games in May: Uma Musume Pretty Derby Tops Among All ACGN-themed Games by Revenue

Genshin Impact dropped out of Google Play's top 20 by revenue for the first time. Pokémon GO generated a peak revenue in 2022. Apex released in mid-May was ranked among the Top 5 on both Android and iOS.
June 23, 2022

Watch out! Four Typical Cases of Bad Creatives!

Bad creatives will always make the audience feel intensely disgusted. Here are 4 major types of disputed creatives that you must bypass!
May 30, 2022

New Blue Ocean in Pillows is Worth Trillions and to-be-Developed

Each sleepless night is a step closer to a sudden death. On the International Sleep Day, all social media voiced that insomnia is a disease and we are all very sick with it.
May 30, 2022

How to Secure a Share of the $40 billion Female-Targeted Market

According to data provided by SocialPeta, in-game female characters helped attract more male gamers, thus more female characters were seen in games. Driven by the booming "Her Economy", the female-targeted game market is very promising.
May 30, 2022

Insights into New Games Q1 2022

Based on new games' revenue and download data provided by SocialPeta's App Intelligence, we've sorted out the top mobile games on the App Store and Google Play in Q1 2022, hoping to help more people in the mobile app industry understand the latest top games in the global mobile market, and provide inspiration for future products.
May 25, 2022

Gun+Car+Ball Games Sweep India; Real Money Games with its Downward Trend

As a populous country, India has 0.9 billion young and quality net users among its total population of 1.4 billion. India has grown to be one of the biggest game markets in the world. Many game companies started researching the Indian market preferences and to get insights into the Indian market, trying to grab a share of this potential market as bigger as possible.