Kwai - Short Video Maker Community Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Kwai - Short Video Maker Community’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kwai - Short Video Maker Community.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Kwai - Short Video Maker Community

App Name : Kwai - Short Video Maker Community

Logo

Kwai - Short Video Maker  Community-SocialPeta

OS : Android

Network : Audience Network,Facebook,Messenger

Developer : KWAI

Publisher : Treehouse Table,SHAREit - Transfer Share,USA Weather forecast,YouCam Nails - Manicure Salon for Custom Nail Art,AirBrush: Easy Photo Editor,TalkU Free Calls +Free Texting +International Call,Video Collage Maker

Total creative ads during the time period : 96,521

Duration : 909

Popularity : 7,575,795

2. Kwai - Short Video Maker Community’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Kwai - Short Video Maker Community in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Kwai - Short Video Maker Community in the recent period. As of 2020-09-07, among the Kwai - Short Video Maker Community‘s ad creative, the Html category’s proportion is 2.98%, Video category’s proportion is 89.33%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 5.21%, Carousel category’s proportion is 2.48%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Kwai - Short Video Maker Community’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 64.39%,

Audience Network’s proportion is 14.5%,

Google Ads(Admob)’s proportion is 10.47%,

Messenger’s proportion is 5.74%,

Instagram’s proportion is 4.9%.

In the date of 2020-09-07, Kwai - Short Video Maker Community‘s network with the most ads is Facebook and its proportion is 33.25%.

3. Top 3 Ad Creative Analysis of Kwai - Short Video Maker Community

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kwai - Short Video Maker Community. We can see some advertising trends.

Top 1 Ad Creative of Kwai - Short Video Maker Community

Ad Details :

Headline :Kwai - 快手國際版

Text :Muitos Vídeos de Música Aquele App que Vicia

Top 2 Ad Creative of Kwai - Short Video Maker Community

Ad Details :

Headline :जॉइन Kwai - अभी जादूगर बनें!

Text :क्या आप ढूँढना और डाउनलोड करना चाहते हैं ट्रेंडिंग WhatsApp स्टेटस वीडियोज, मज़ेदार शोर्ट विडियोज, मजाकिया वीडियोज, सबसे मजेदार फोटोज, बॉलीवुड और हॉलीवुड मूवी क्लिप्स ?

Top 3 Ad Creative of Kwai - Short Video Maker Community

Ad Details :

Headline :💛Baixe para ver mais!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 14 23 56
Popularity 1,000 1,000 1,000
Dimensions 640 x 640 540 x 960 214 x 400
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 2
Countries Colombia,Argentina,Cuba,Venezuela,Peru,Chile,Paraguay,Mexico,Panama,Spain India Brazil
Language Spanish Hindi Portuguese

Through the above analysis, we can see that the most effective channel for Kwai - Short Video Maker Community in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Kwai - Short Video Maker Community’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Kwai - Short Video Maker Community, you can click the app name below to view related reports.